By: Apun ka choice
Date: 29th Aug 2005
Bollywood superstar Hrithik Roshan has been signed as the brand ambassador by ITC for its apparel brand John Players.
ITC will soon introduce a signature collection that will be crafted by the company's design team working closely with Hrithik, "infusing his personal touch into the brand".
The John Players fall/winter campaign featuring Hrithik is scheduled for launch in October.
"I look forward to partnering with John Players. The clothes are really cool and just what today's generation looks for - vibrant colours, playful styling and very comfortable fits," Hrithik said in a statement.
Hrithik also endorses Coca Cola, Hero Honda's Karizma bike and Rasna.