Source: Hindustan Times
Date: June 27, 2013
After three consecutive days of viral promotions of the much-awaited first look of Krrish 3, Hrithik Roshan finally unveiled the motion poster for his social media-active fans. However, before unveiling the first glimpse from the film, Hrithik spoke to and answered several queries of fans via a voice chat on Facebook. The questions were both personal and professional. On being asked about the lack of proper treatment of superhero films in Bollywood, Hrithik nonchalantly answered, "Krrish 3 will master the superhero genre in Bollywood." Speaking of superheroes, the 39-year-old star also revealed that the first ever film he watched was Superman. And ironically, the second film he saw was ET, which was the inspiration for the alien character Jadoo in the first franchise of Krrish: Koi Mil Gaya. Priyanka Chopra too, was included in the video chat. She was asked if she too had action scenes in the film. Priyanka giggled and answered, " I play a damsel in distress in the film, I don't have any real action scenes of my own." Curious to know more about their favourite actor, fans asked Hrithik how he maintained his work-life balance. Pat came the reply, "I have never really had a problem maintaining work-life balance. I feel if you have genuine connection, everything falls into place. One can be millions of miles away, still be close to family. It's important to have family and I just believe in spreading joy to everyone and working to the best of my ability." Krrish 3 is among the very first Bollywood films to plan such an extensive promotion based primarily on a social media platform. For the last three days, the film's official Twitter handle kept urging fans to break the wall that hid the first glimpse of Krrish 3 on its official site. Ironically, this promotional activity even broke the fourth wall between the stars of the film and their massive following. Krrish 3 also stars Priyanka Chopra, Vivek Oberoi and Kangana Ranaut in key roles. The film will hit screens on November 4, this year. ---
Source: Hindustan Times
Date: June 27, 2013
After creating buzz for around three days on social media, the first teaser of Krrish 3 is out! The motion poster was launched on Thursday after an hour-long live chat with Hrithik Roshan on Facebook. But the look speaks of war. Speaking about the initiative, director Rakesh Roshan said, "This film is a result of a lot of dedication and creative effort from the entire team. We want to maximize the potential of social media; reach out to millions of fans the world over and this is the first ever Bollywood film to launch its first look motion poster on Facebook. We are excited that a large number of people will see the first look simultaneously at launch."